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Strategic Plan
Ascension 2026

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Logo croissance

Reach €500 million
in turnover
in 2028

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Logo economie circulaire

While adopting new
environmental and societal
commitments

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logo 50 millions d’euros

With €50 million in investment
(including €27 million for industrial
investments)

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INNOVATION & PRODUCT

Innovation to drive sport performance and reduce environmental impact.

Invest in innovations for sporting and environmental performance, develop the offer beyond winter sports in a four-season approach to mountain sports, ramp up the development of the Clothing-Footwear category and launch initiatives to manage the life cycle of products.[/vc_column_text][/vc_column][/vc_row][vc_row full_width= »stretch_row » foundry_padding= »pt0 pb0″ el_class= »v-align-children »][vc_column width= »1/2″ css= ».vc_custom_1685527624410{padding-right: 10% !important;padding-left: 10% !important;} »][vc_column_text]Logo usine

INDUSTRY

Placing industry at the heart of transformation.

Reinforce the anchoring of its production in France and Western Europe and increase investment in its industrial sites to modernize the manufacturing base and achieve ecological transformation. The Sallanches site, at the foot of Mont Blanc, becomes the world’s leading factory for the manufacture of eco-designed skis and end-of-life management of products.[/vc_column_text][/vc_column][vc_column width= »1/2″][vc_single_image image= »3246″ img_size= »full » alignment= »right »][/vc_column][/vc_row][vc_row full_width= »stretch_row » el_class= »v-align-children »][vc_column width= »1/2″][vc_single_image image= »3247″ img_size= »full »][/vc_column][vc_column width= »1/2″ css= ».vc_custom_1685527624410{padding-right: 10% !important;padding-left: 10% !important;} »][vc_column_text]Logo croissance

COMMERCIAL

International commercial deployment.

Diversify the Group’s revenues through the global multi-channel roll-out of equipment, clothing and footwear, in a multi-activity approach all year round.[/vc_column_text][/vc_column][/vc_row][vc_row full_width= »stretch_row » el_class= »v-align-children »][vc_column width= »1/2″ css= ».vc_custom_1685527624410{padding-right: 10% !important;padding-left: 10% !important;} »][vc_column_text]Logo partage

SOCIETAL

Positively influence society and the mountain environment.

Commit to a contributory business model: create, drive and encourage movements that enhance human potential through sport in a more sustainable and inclusive environment.[/vc_column_text][/vc_column][vc_column width= »1/2″][vc_single_image image= »3248″ img_size= »full » alignment= »right »][/vc_column][/vc_row][vc_row gap= »30″ equal_height= »yes » foundry_padding= »pt64 pb64″][vc_column css= ».vc_custom_1685526192277{background-color: #ededed !important;} »][vc_column_text css= ».vc_custom_1685611158182{padding-top: 5% !important;padding-right: 5% !important;padding-left: 5% !important;} »]

THE OBJECTIVES OF THIS PLAN

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  • One third of the skis manufactured by the Group must fall within a circular economy or eco-design approach by 2028.
  • Roll out repair, aesthetic defects offer and upcycling from this winter.
  • Reduce Rossignol Group waste by 40% by 2025.

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  • Reduce the Rossignol Group’s carbon footprint by 30% by 2030.
  • Double sales of Clothing and Footwear to reach €140 million in 2028/29.
  • Increase Direct to Consumer from 10% to 15% of turnover by 2026.

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